I am Danijel,
UX designer.
I do guitwist,
I make GUI twist.

With 15 years of experience.
I help teams create digital products that are
intuitive and efficient.
And awesome and fun.

This is my portfolio, look around or let's talk!

  • Senior UX lead

    With loads of experience in various design team set-ups I am often in leading and direction roles.

  • Experienced

    Medical, automotive, web, mobile; still highly interested in HMI for machines and devices.

  • Systems thinker

    I dive deep into business, user and technical constraints, ask awkward questions to bring clarity and simplicity to products.

  • UI designer

    While I am not a great visual designer, I do create high quality UI based on quality design systems, but also facilitate UI design.

  • Freelance

    I work with clients from the States, Germany and Slovenia, open to project or retainer set-ups.

Latest

My core skills are wide spread over the design cycle of product development.

Ideate

User research, understanding business, product and the value of UX, Ideating fast through numerous concepts.

Create

UX concept development from lo-fi to hi-fidelity wireframes, prototypes and use flows, working with UI component library.

Deliver

Providing the design specification and handover with development, finalization of all use cases and constant collaboration with developers.

I also have a wide range of other design skills and multitude of experiences in diverse industries, platforms and design challenges.

Ministry of Digital Transformation, Republic of Slovenia: Defined a unified UX standards framework and design system to bring clarity, consistency, and accessibility to Slovenia’s digital public services.

Siemens Healthineers: Production UX support for ARTIS X-ray devices family. From ideation, to implementation, requirements and bugfixing in production.

Sono Motors: UX concept design for CID and Instrument cluster, including steering wheel buttons.

BMW: building car experience prototypes including multiple modalities: speech, touch, gestures, haptics and sound.

Rolls Royce and BMW: Making animations for in-car experience prototypes using LEDs and materials.

BSH: Delivering technical documentation and design assets for oven touch screen interface.

KTM: UI redesign, optimisation and delivery for production of motorbike dashboard.

AVL Ditest: touchscreen UX for a car air conditioning service machines.

Visionect: Designing a UX concept for a bus station based on e-paper technology.

I am profficient in all UX/UI design tools

Figma

ProtoPie Connect

Adobe Creative Suite

Atlassian management tools

I am a creative, people-person, tech geek, super passionate about how people interact with products.

Traits

  • Outstanding analytical thinking and problem-solving capabilities
  • Enjoy learning new industries and complex domains
  • UX geek: deeply interested in technology and novel interaction patterns
  • People person: great people skills and ability to make friends everywhere I go

Abilities

  • Deep knowledge in design thinking methods, a strong advocate of user-centered principles
  • Professional knowledge of Figma and Adobe suite
  • Coding knowledge and ability to create protoypes fast

Latest Projects

UX Standards for public services of Republic of Slovenia

Leading the definition of unified UX standards and a cross-government design system for Slovenian public services.

Defining a structured standards framework (Načela – Smernice – Zahteve) to ensure clarity, consistency, accessibility, and measurable quality across services.

Client: Republic of Slovenia – Public Administration

Tasks: UX strategy, Standards framework definition, Design system foundations, Accessibility alignment, Stakeholder facilitation

Outputs: UX principles, Guidelines & requirements model, Component specifications, Governance framework

Siemens Healthineers ICONO family

Deeply integrated UX support from concept to implementation.

Complex medical product development: regulated, slow-moving with hundreds of developers remotely.

Observing users in cathlabs, working with Product owners to provide solutions, delivering to development.

Highly complex requirements work.

Managing UI re-design project.

Employer: Siemens Healthineers,
2022 - 2024

Tasks: UX design, UI library deployment, Project Management, Systems engineering, Requirements engineering

Outputs: UX Concepts, Specification documentation

Instrument Cluster concept

Work closely with stakeholders to prototype and define the UX.

Identify key visual elements with the potential to deliver product value.

Deliver a number of lo-fi wireframes, Figma and ProtoPie prototypes and finally high fidelity wireframes.

Produce design documentation in Confluence.

Employer: Sono Motors, 2021

Tasks: Final UX concept

Outputs: Prototypes, Lo-fi, Hi-fi wireframes, documentation

Light animations in cars

Rolls Royce and BMW, 2020, 2021

Employer: IXDS design agency

Speech and remote control in cars

BMW 2019

Employer: IXDS design agency

Smartphone and modalities in cars

BMW 2018

Employer: IXDS design agency

KTM Duke 790 motorbike dashboard redesign

Redesign the LCD dashboard of an KTM Duke 790 model, including the changes suggested by user testing, improvements to information structure, two different driving modes (regular / sport), visual improvements to better fit the design of the motorbike, design according to ISO standards and very limited capabilities of the embedded software.
Produce and deliver assets for the production version.

Employer: KTM, Kiska GmbH, 2017

Tasks: UI design, UX improvements

Outputs: UI design animated concepts, Assets delivery



Industrial washing machine interface

Krebe-Tippo produces large industrial washing machines. My task was to design the touch-screen interface UX for such a machine and work with the visual designer to deliver final designs.

I insisted on and conducted user research to better understand users and the product. I then delivered a UX concept including flows, information architecture, a clickable dummy and ultimatively hi-fi wireframes for the machine which is in production today.

Client: Krebe-Tippo, 2016

Tasks: UX design, User research

Outputs: Concept prototype, Use flow, Information architecture, Clickable prototype

A/C service machine interfaces

This machine is used by mechanics in repair shops to diagnose and fix a car AC system.

The first step was to conduct user research – interviewing actual users at their place of work. To understand the product better we then conducted a workshop with the salespeople.

All this led me to quickly and efficiently produce the first lo-fi user flows and interaction model.

A clickable prototype then enabled good communication with the client and finally hi-fi wireframes and collaboration with the visual designer made sure the UX was being effectively translated into a product.

Client: AVL Ditest, 2015

Tasks: UX design, User research

Outputs: Concept prototype, Use flow, Information architecture, Clickable prototype

Let's talk!

Do you have an app that needs to be redesigned?
Do you have a machine that needs a better UX?
Is it maybe key to your product that it is easy to use and intuitive?
Call me and let's find a way to work together.

Download my CV

Email:

Call: +386 31 331 187